A bronze medal for Gold Wax Antistatic 5in1 in a competition organised by the “Wiadomości Handlowe” monthly in the “Universal and Specialist Cleaning Products” category
The 5th edition of the Poland-wide study entitled “NAJLEPSZY PRODUKT 2016 Wybór Konsumentów®” (“TOP PRODUCT OF 2016 Consumer’s Choice”) covered as many as 332 new products (foodstuffs, chemical products and cosmetics) marketed between 1 September 2014 and 1 September 2015 in 58 FMCG categories. The winning products were selected by the consumers surveyed by the GfK Polonia Institute.
The survey was conducted through the GfK Access Panel with the use of the CAWI method (Computer Assisted Web Interviewing). A representative (random-quota) sample of N=1000 respondents, which takes into account the actual population of Poles aged 18-65, was used. The respondents were the consumers who take decisions concerning the products to be purchased for their household or have a significant impact on the decision-making process in this respect, and use the product categories covered by the survey. (January 2016)